Turisimo Fermentations Releasing Hoch Orchards Cool Haralson Hard Cider in Cans

La Crosse, WI (June 2021) – Turisimo Fermentations and Hoch Orchard Hard Cider have collaborated on a new Hard Cider, Cool Haralson Cider.

In the mood for something cool and a little wild? This tangy cider is made with one of Minnesota’s oldest apple varieties. Wild yeast slowly ferments the cider over the winter. Cool Fermentation creates a distinct citrus flavor. Give in to your wild side and try a Cool Haralson.

The Cool Haralson Cider will be available in stores in La Crosse County and around Western Wisconsin and is available on tap now at the Pearl Street Brewery Tasting Room. It will also be available in La Crescent, Winona, and southeastern Minnesota.

Bars and Restaurants interested in putting Hoch Hard Ciders on tap or selling it in cans can contact Hoch Orchard Hard Cider or Turisimo Fermentations. Other collaborations for the two local companies include Minnesota Brut, Purple Reign, Cidre Nouveau, and Honey Honey.

About Turisimo Fermentations
Turisimo is a new adventure in fermentation and libations. A collaboration between Joe Katchever, Tami Plourde, and other local business owners, Turisimo was launched to quell La Crosse’s thirst for a locally made hard seltzer and other refreshments. https://turisimorocks.com

About Hoch Orchards
Hoch Orchard is a family farm in Nodine, Minnesota run by Harry & Jackie Hoch and has been in the Hoch family since the early 1950s. Mostly organic, they cultivate over fifty apple varieties plus acres of wine grapes, various berries, fruit trees & livestock. Harry has a Bachelor’s degree in Integrated Pest Management and a Master’s degree in Technical Communications and Sustainable Agriculture. Jackie has a Master’s degree in Business.

Media Contact:

Tami Plourde
Owner / Director Sales and Marketing
Pearl Street Brewery
tami@pearlstreetbrewery.com
1401 Saint Andrew Street
La Crosse, WI 54603
608-784-4832 Ext 6